{"id":1226,"date":"2022-05-12T10:07:25","date_gmt":"2022-05-12T01:07:25","guid":{"rendered":"https:\/\/www.koueki.jp\/dic\/?p=1226"},"modified":"2022-05-12T10:07:25","modified_gmt":"2022-05-12T01:07:25","slug":"hieiri_292","status":"publish","type":"post","link":"https:\/\/www.koueki.jp\/dic\/hieiri_292\/","title":{"rendered":"\u30b3\u30fc\u30ba\u30fb\u30ea\u30ec\u30fc\u30c6\u30c3\u30c9\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0"},"content":{"rendered":"\u3000\u305f\u3093\u306b\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3082\u79f0\u3055\u308c\u3001\u7565\u8a18\u306fCRM\u3068\u306a\u308b\u3002\u305f\u3060\u3057\u3001CRM\u306f\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30ea\u30ec\u30fc\u30b7\u30e7\u30f3\u30b7\u30c3\u30d7\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\uff08Customer Relationship Management\uff1a \u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff09\u306e\u610f\u5473\u3067\u3082\u4f7f\u7528\u3055\u308c\u308b\u306e\u3067\u6ce8\u610f\u3092\u8981\u3059\u308b\u3002\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30b3\u30fc\u30ba\u306f\u3088\u304f\u300c\u5927\u7fa9\u300d\u3068\u8a33\u3055\u308c\u308b\u3002\u62bd\u8c61\u3059\u304e\u3066\u9069\u5207\u3067\u306a\u3044\u3068\u306e\u6307\u6458\u3082\u3042\u308b\u304c\u3001\u5927\u610f\u306f\u300c\u793e\u4f1a\u7684\u306b\u5584\u3068\u307f\u306a\u3055\u308c\u308b\u3053\u3068\u300d\u300c\u793e\u4f1a\u7684\u306a\u8ab2\u984c\u3068\u307f\u306a\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u300d\u3068\u3057\u3066\u3088\u3044\u3002\u5927\u7fa9\u3084\u793e\u4f1a\u5584\u306e\u7406\u5ff5\u306b\u57fa\u3065\u3044\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u3042\u308b\u304b\u3089\u306b\u306f\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e00\u74b0\u3067\u3042\u308a\u3001\u4f01\u696d\u306e\u793e\u4f1a\u8ca2\u732e\u3068\u3044\u3046\u6587\u8108\u304b\u3089\u306f\u3001CSR\uff08Corporate Social Responsibility\uff09\u3001\u4f01\u696d\u30d5\u30a3\u30e9\u30f3\u30bd\u30ed\u30d4\u30fc\u3001\u4f01\u696d\u30e1\u30bb\u30ca\u306e\u4e00\u74b0\u3068\u3082\u307f\u306a\u305b\u308b\u3002\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u305d\u306e\u540d\u304c\u793a\u3059\u3068\u304a\u308a\u3001\u5584\u826f\u306a\u308b\u793e\u4f1a\u4e8b\u696d\u3078\u306e\u63f4\u52a9\u3092\u524d\u63d0\u3068\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u3042\u308b\u3002\u7279\u5b9a\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u3001\u6b74\u53f2\u907a\u7523\u306e\u4fee\u7e55\u3084\u81ea\u7136\u4fdd\u8b77\u3068\u3044\u3063\u305f\u6148\u5584\u6d3b\u52d5\u306b\u30ea\u30f3\u30af\u3055\u305b\u3066\u3001\u58f2\u308a\u4e0a\u3052\u306e\u4e00\u90e8\u3092\u5bc4\u4ed8\u3059\u308b\u3002\u9867\u5ba2\u306f\u3001\u8cfc\u8cb7\u610f\u6b32\u3092\u6e80\u305f\u3059\u305f\u3081\u306b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u304c\u3001\u305d\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u901a\u3058\u3066\u3001\u4f01\u696d\u304c\u30b3\u30fc\u30ba\u3068\u3057\u3066\u793a\u3057\u305f\u6148\u5584\u4e8b\u696d\u306b\u3082\u5bc4\u4e0e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3042\u308b\u3002\u4f01\u696d\u304b\u3089\u3059\u308c\u3070\u3001\u6148\u5584\u4e8b\u696d\u3092\u524d\u9762\u306b\u6253\u3061\u51fa\u3059\u3053\u3068\u3067\u5546\u54c1\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3001\u4f01\u696d\u306e\u30a4\u30e1\u30fc\u30b8\u30a2\u30c3\u30d7\u3092\u56f3\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u3064\u307e\u308a\u4f01\u696d\u5229\u76ca\u306e\u78ba\u4fdd\u3068\u793e\u4f1a\u5584\u306e\u5b9f\u73fe\u3068\u3044\u3046\u76f8\u53cd\u3059\u308b\u884c\u70ba\u3092\u3001\u65e5\u5e38\u7684\u306a\u5546\u884c\u70ba\u306e\u306a\u304b\u3067\u6210\u7acb\u3055\u305b\u3066\u3057\u307e\u3046\u3068\u3053\u308d\u306b\u3001\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u9b45\u529b\u304c\u3042\u308b\u3002<br \/>\r\n\u3000\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8d77\u6e90\u306f\u8af8\u8aac\u3042\u308b\u304c\u3001\u767a\u7965\u306f\u30a2\u30e1\u30ea\u30ab\u3068\u3055\u308c\u308b\u3002\u3082\u3063\u3068\u3082\u77e5\u3089\u308c\u305f\u6210\u529f\u4f8b\u306f\u3001\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u4f1a\u793e\u306e\u8001\u8217\u3001\u30a2\u30e1\u30ea\u30ab\u30f3\u30fb\u30a8\u30af\u30b9\u30d7\u30ec\u30b9\u793e\u306e\u300c\u81ea\u7531\u306e\u5973\u795e\u300d\u4fee\u5fa9\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u3042\u308b\u3002\u3053\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u696d\u306f1983\u5e74\u306b\u59cb\u307e\u308a\u3001\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b58\u5728\u3092\u4e00\u8e8d\u4e16\u306b\u77e5\u3089\u3057\u3081\u305f\u3002\u9867\u5ba2\u304c\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u3092\u5229\u7528\u3059\u308b\u3054\u3068\u306b\u3001\u540c\u793e\u304c\u300c\u81ea\u7531\u306e\u5973\u795e\u306e\u4fee\u5fa9\u57fa\u91d1\u300d\u306b\u5bc4\u4ed8\u3092\u884c\u3046\u3002\u3053\u306e\u7c8b\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u30a2\u30e1\u30ea\u30ab\u5e02\u6c11\u306e\u9ad8\u3044\u95a2\u5fc3\u3092\u62db\u304d\u3001\u540c\u793e\u306e\u65b0\u898f\u30ab\u30fc\u30c9\u52a0\u5165\u8005\u3068\u30ab\u30fc\u30c9\u5229\u7528\u7387\u306f\u6025\u5897\u3001\u591a\u984d\u306e\u5bc4\u4ed8\u3092\u96c6\u3081\u308b\u3053\u3068\u306b\u3082\u6210\u529f\u3057\u305f\u3002\u30a2\u30e1\u30ea\u30ab\u30f3\u30fb\u30a8\u30af\u30b9\u30d7\u30ec\u30b9\u793e\u306f\u3001\u4f01\u696d\u5229\u76ca\u3092\u4f38\u3070\u3059\u3053\u3068\u306b\u52a0\u3048\u3066\u3001\u30a2\u30e1\u30ea\u30ab\u304c\u8a87\u308b\u81ea\u7531\u306e\u30b7\u30f3\u30dc\u30eb\u3092\u5b88\u308b\u3068\u3044\u3046\uff12\u3064\u306e\u5feb\u6319\u3092\u9054\u6210\u3057\u305f\u3002\u3057\u304b\u3082\u4f01\u696d\u30d6\u30e9\u30f3\u30c9\u306e\u5411\u4e0a\u3068\u3044\u3046\u7279\u5178\u307e\u3067\u4ed8\u3051\u305f\u306e\u3067\u3042\u308b\u3002\u3057\u304b\u3057\u3001\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u3001\u58f2\u4e0a\u3084\u4f01\u696d\u30d6\u30e9\u30f3\u30c9\u306e\u5411\u4e0a\u306b\u305f\u3084\u3059\u304f\u7d50\u5b9f\u3059\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u3002\u81ea\u793e\u5546\u54c1\u3092\u597d\u3080\u9867\u5ba2\u3068\u30b3\u30fc\u30ba\u3092\u597d\u3080\u9867\u5ba2\u304c\u4e00\u81f4\u3059\u308b\u3068\u306f\u304b\u304e\u3089\u306a\u3044\u304b\u3089\u3067\u3042\u308b\u3002\u4e00\u898b\u3059\u308b\u3068\u4e00\u77f3\u4e8c\u9ce5\u306e\u304a\u5f97\u306a\u65b9\u6cd5\u306b\u601d\u3048\u308b\u304c\u3001\u5b9f\u969b\u306f\u30de\u30cd\u30b8\u30ea\u30a2\u30eb\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08\u55b6\u5229\u76ee\u7684\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff09\u3068\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08\u793e\u4f1a\u76ee\u7684\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff09\u306e\u76f8\u514b\u3092\u4e57\u308a\u8d8a\u3048\u308b\u96e3\u89e3\u306a\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3067\u3042\u308b\u3002\u3086\u3048\u306b\u81ea\u793e\u5546\u54c1\u3068\u30b3\u30fc\u30ba\u4e8b\u696d\u306e\u30de\u30c3\u30c1\u30f3\u30b0\u3092\u56f3\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u529b\u91cf\u304c\u554f\u308f\u308c\u308b\u3002\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u81ea\u4f53\u306f\u9b45\u529b\u7684\u3067\u3042\u308b\u304c\u3001\u305d\u308c\u3060\u3051\u3067\u4f01\u696d\u512a\u4f4d\u3092\u7bc9\u3051\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u3002\u591a\u69d8\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u305d\u306e\u76f8\u4e57\u52b9\u679c\u3092\u5f15\u304d\u51fa\u3059\u3001\u5165\u5ff5\u3067\u8a08\u753b\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30df\u30c3\u30af\u30b9\u3092\u5fc5\u8981\u3068\u3059\u308b\u3002\r\n<div style=\"text-align:right;\">\uff08\u5ddd\u91ce\u7950\u4e8c\uff09<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>\u3000\u305f\u3093\u306b\u30b3\u30fc\u30ba\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3082\u79f0\u3055\u308c\u3001\u7565 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,3],"tags":[132],"class_list":["post-1226","post","type-post","status-publish","format-standard","hentry","category-kaikei-zeimu","category-keiei-keizai","tag-132"],"wps_subtitle":"CRM\uff1aCause Related Marketing","_links":{"self":[{"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/posts\/1226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/comments?post=1226"}],"version-history":[{"count":1,"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/posts\/1226\/revisions"}],"predecessor-version":[{"id":1227,"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/posts\/1226\/revisions\/1227"}],"wp:attachment":[{"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/media?parent=1226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/categories?post=1226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.koueki.jp\/dic\/wp-json\/wp\/v2\/tags?post=1226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}